Getting Your Company to Approve New Headshots

If you're reading this, likely you are the marketing director for your office. And you already know how beneficial it would be to get the team new headshots. But you're struggling with how to convince management to approve the expenditure.

Here are some of the arguments and tactics I've given marketing managers that have helped them get the approval they needed.

1. Giving everyone an updated and consistent headshot makes our team look like a team. It's also beneficial to see the consistency on LinkedIn when a prospect is checking your team there. (see my previous blog here about the importance of a consistent looking team on LinkedIn).

2. So much business is done online (and even more so in the days of COVID-19), having an updated headshot portrait is helpful in bridging an emotional connection.