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Attracting The Right Audience Through Your Personal Brand

In this article, Mark Cuban talks about how promoting your unique personal brand attracts the right people to you. That made me think about how we have so much choice these days and are so overwhelmed with the onslaught of information out there, it makes it even harder for a business or employee to stand out. That's where a unique business or personal brand comes in. Be you. Be authentic. And the right people will value you.

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